By goal
Drive-to-store campaigns measured on incremental visits.
On promotional and drive-to-store budgets, Kairos runs exposed versus non-exposed tests and reports incremental visits, cost per incremental visit and ROI.
30,000+
campaigns measured on in-store contribution
45,000+
equipped stores across Europe and North America
CESP-audited
uplift methodology, the only in-store measurement audited in France (2024)
Live data
Measured on real store visits, not on estimates
$0.00
lost without Kairos AI since you opened this pageAssumption: a $100k branding campaign over one week, at the average waste rate of our barometer, built on 30,000+ campaigns measured in store.
Incremental visitors
Visits that would not have happened without the campaign, with a control group and a significance level.
Cost per incremental visit
The number that lets you compare vendors, channels and flights. Sport: €2.58 with Kairos AI vs €8.86 before.
How it works
Generate in-store traffic, measured at the door
A/B tests, same visitor base
Half the budget as today, half operated by Kairos AI, compared on your own stores.
Weekly shifts
Budget moves toward the zones, audiences and placements that bring visits.
Vendors compared, not trusted
Every mobile, social or programmatic vendor read on the same metric. Intermarché 2020: ROI from 5.9 to 15.6 depending on the vendor.
Customer stories
What our clients measured
Restaurants
Krousty
+37% visitors, +36% revenue at equal budget
Kairos AI versus the client’s own campaign on 8 restaurants.
Meta, A/B test
Sport
Sport 2000
Incremental visitors x4 vs previous year
Kairos AI activation: CPV €0.74 vs €1.91, incremental share 75% vs 27%, CPIV €2.58 vs €8.86.
Programmatic
Shopping centers
Carmila
9,287 incremental visitors, ROI 35.5
Kairos AI Christmas campaign: cost per incremental visit €1.62.
Mobile
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CPV lowered by 15% to 48% on Kairos AI activations (2024-2026) · ROI from 3x to 15x on measured drive-to-store campaigns · CESP-audited methodology